Executive Team

Meet the members of the pureIntegration team

Executive Team

Hejong Kim

Chief Executive Officer

Greg Stayin

Chief Operating Officer & Vice President, Communication

Clayton Liabraaten

Chief Revenue Officer

Karen Diamond

Vice President, Enterprise Accounts

Dan Ripp

Vice President, Ad Tech & Media

Executive Leadership Team

Hejong Kim

Chief Executive Officer

Greg Stayin

Chief Operating Officer

Clayton Liabraaten

Chief Revenue Officer

Karen Diamond

Vice President, Enterprise Accounts

Dan Ripp

Vice President, Ad Tech & Media

Leadership Team

Nick Hunter

Sr. Director, Ad Tech and Media

Jimmie Neighbors

Sr. Director, Enterprise Accounts

Margaret Rickard

Director, Communications

Fee Vu

Director, Communications

Claude Lama-Solet

Director, Ad Tech and Media

Michael Lenze

Director, Enterprise Accounts

Sean O’Neill

Sr. Manager, Communications

Gene Vo

Controller, Operations

Michael LaPierre

Director, Communications

Wendy Liu

Director, Enterprise Accounts

Andy Zipfel

Sr. Business Development Executive

Jamal Baadani

Director, Talent Acquisition

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Hejong Kim

Chief Executive Officer

Hejong Kim is the President and the Chief Executive Officer (CEO). He has long held a vision of how to deliver better business results by the smart application of leading-edge technology, combined with industry best practices, and in 2005 he and his co-founders created pureIntegration. Building, nurturing and growing the team of industry and technology experts, Hejong embodies the spirit of customer service and client success that ensures each and every customer understands the value that pureIntegration delivers. His main responsibility is to build an organization that accepts accountability from start to finish, performs exclusively in partnership with its clients, and relentlessly drives towards measurable outcomes.

Under Hejong’s leadership, pureIntegration has expanded beyond its core business and technical expertise in the Communications and High Tech industries to serving Fortune 100 clients in areas as diverse as Financial Services, and Healthcare. Hejong is responsible for ensuring that the pureIntegration team brings a consistently high level of dedication and industry expertise, along with technology leadership, to corporations in any industry. The team’s dedication and commitment, along with a track-record of results, explains a 97% customer satisfaction rating and long tenures among the pureIntegration staff where the average tenure is over 7 years.

Greg Stayin

Chief Operating Officer & Vice President, Communication

Greg Stayin is the Chief Operating Officer (COO) and a Vice President (VP), overseeing Operations and Accounting. With almost 30 years of consulting and management experience, Greg’s expertise includes workforce effectiveness, business transformation, strategic planning, and process excellence. As COO of pureIntegration, Greg has successfully managed over 400% company growth in revenue. Throughout this growth, Greg has overseen consistent high client satisfaction ratings averaging 97%. As a VP, he oversees account management, sales, and delivery for the Comcast account. Prior to pureIntegration, Greg was a Partner at Accenture in the Communications Media and Entertainment practice. Greg graduated from the University of Virginia with a BS in Commerce with concentrations in Management Information Systems and Marketing.

Clayton Liabraaten

Chief Revenue Officer

As Chief Revenue Officer, Clayton is responsible for growth strategy and execution at pureIntegration across Sales, Business Development, Account Management and Customer Success. He also leads our messaging, positioning and competitive/market intelligence programs and serve as the Executive Sponsor of key enterprise relationships. Over 2 decades as a senior technology executive, Clayton has led his sales, marketing, and customer operations teams to close over $1.5B in software, services and consulting. As the GTM and revenue leader in his roles at PSINet, Cox Communications, Conduit Global, Neustar, Transactions Network Services and MicroStrategy, Clayton has consistently driven transformational growth and new business capture, and has been the tip of spear on multiple successful M&A transactions in the Northern Virginia tech corridor and brings a tremendous wealth of market development experience. Early on, Clayton served in the USAF as an Intelligence, Surveillance and Reconnaissance (Airborne) lead operator, trainer and evaluator where he received numerous decorations, citations and awards. He majored in Soviet and Strategic Studies at the University of Maryland, European division and speaks fluent Russian and rusty but passable German.

Regarded as a Digital Transformation influencer and evangelist, Clayton’s passion is leading high-performance teams in a player-coach capacity to solve intractable client problems and build win-win partnerships.

Karen Diamond

Vice President, Enterprise Accounts

Karen Diamond is the Vice President and Account Manager of Emerging Accounts. As the lead of our Emerging Accounts division, Karen oversees the growth and development of clients across all industries. Karen has over a decade and a half of consulting and management experience, largely focused in the communications and health-care industries. She has worked to deliver and manage a spectrum of engagements across a myriad of clients. She believes that pureIntegration’s purpose is to establish a partnership with our clients, where we work together to address their business challenges by utilizing the most efficient and effective methodology and practice. Cultivating trust and achieving the highest levels of client satisfaction with the work effort and result of each project is paramount to our success. Karen holds a Bachelor of Business Administration from James Madison University.

Dan Ripp

Vice President, Ad Tech & Media

Dan Ripp is the Vice President, Ad Tech & Media, supporting Directors across the organization to uncover business opportunities related to their area of expertise. Dan has managed multiple facets of IT, Engineering & Operations for Comcast Cable Communications. During his over 26 years overseeing Traffic, Operations, Engineering, the Field Team, Master Control, IS/IT and Facilities. Dan consulted for various Telecommunications companies including David Sarnoff Labs (RCA), developing products, infrastructures and operational policies and procedures. During this time, he traveled to over 15 countries, procuring, attending, and many times, leading meetings with foreign dignitaries. Dan’s most notable achievement was the development and introduction of the first Operations Management Center (OMC) within Comcast Spotlight which is responsible for trafficking over 10 mil commercials per week. Dan and his team were the first in the country to launch all digital simulcast (ADS), and lead the way with HD Insertion.

Nick Hunter

Sr. Director, Ad Tech and Media

Nick Hunter focuses on leading business development and solution architecture efforts with an emphasis on Software Engineering and Video Advertising solutions. With over 20 years of consulting experience, Nick has a proven track record of delivering innovative solutions that provide business value to our important clients. Prior to pureIntegration, Nick was with Accenture where he built upon his technical background by taking on roles including systems architect, application development lead, and operations engineer for a variety of Communications and High-Tech clients. Nick holds a degree in Computer Science from Dickinson College.

Jimmie Neighbors

Sr. Director, Enterprise Accounts

Jimmie Neighbors is the Senior Director of Data Center Automation practice and IT Operations Management (ITOM) / Service Management (ITSM) practice. With his expertise and practice team members, Jimmie has delivered a wide range of automation capabilities for Fortune 500 organizations that led to significant cost reduction and process efficiencies in technology integration and orchestration. In order to bring the latest and most relevant technology solutions to our large enterprise clients, Jimmie and his team stay up to date on continuing trend of tools and industry resources that are constantly being improved and introduced. Prior to pureIntegration, Jimmy was an executive with Accenture in the communications industry, leading top Fortune 500 companies. Jimmie has spent over 20 years as a trusted and recognized subject matter expert in Automation, IT Enterprise Architecture, and Enterprise Software solutions.Jimmie holds a Bachelor of Science in Mechanical Engineering from Virginia Tech.

Margaret Rickard

Director, Communications

Margaret Rickard Rubinacci has focused for 12 years on cable industry clients, primarily, Comcast. Margaret and her teams have supported the operationalization, deployment, and optimization of key programs around X1, Home Automation, Wi-Fi, High Speed Data, Customer Experience, Customer Care, and Engineering Operations. Margaret and her teams are focused on driving improvements to Business and Technical Operations as well as the Customer Experience. Previously, Margaret was a consultant at Accenture and a Program Manager at an international nonprofit, RENEW International. She is a cum laude graduate of Boston College.

Fee Vu

Director, Communications

Fee Vu is the Director of the Machine Learning practice and oversees consulting engagements that leverage onshore, nearshore, and/or offshore resources. With almost 20 years of technology consulting experience, he’s helped solve challenges at both start-ups and Fortune 50 enterprises. His expertise spans across many core technologies including Artificial Intelligence, Application Performance Management, and Software Development. Prior to pureIntegration, Fee spent five years with Accenture in its Communication and High-Tech practice and two years with Deloitte & Touche in its Security & Privacy services.

Fee holds a degree in Management Information Systems from the University of Virginia.

Claude Lama-Solet

Director, Ad Tech and Media

Claude Lama-Solet is a Technical Director who supports the Hybrid Cloud, Internet of Things (IoT), and Video Engineering Practices. He also works with customers in areas including Agile Project Management, Embedded Software Development, and Product Qualification and Testing. Claude has over 30 years of designing products in the Computer Engineering, Video, and IoT industries. Prior to pureIntegration, Claude worked for companies such as Canal+, Thomson, and Cisco. With Canal+, Claude developed the first Open Video System, which enabled the breakup of Motorola/Scientific Atlanta. Claude holds an Engineering degree in Computer Science and Electrical Engineering from EFREI (Ecole Française d’Electronique et d’Informatique) in Paris, France.

Michael Lenze

Director, Enterprise Accounts

Michael Lenze is the Director of the Hybrid Cloud practice, which includes the Symphonic Cloud and LeanCloud solutions. He also works with customers in areas including cloud adoption and optimization, identity and access management, security, automation, and monitoring. With over 15 years of solutions architecture and consulting experience, Mike believes in ensuring that new technology adopted by an enterprise has clearly identified goals based on ROI. Prior to pureIntegration, Mike worked in consulting and management roles in the health-care IT space in the United States, UK, and France. Mike holds a degree in Computer Science from the University of Pittsburgh.

Sean O’Neill

Sr. Manager, Communications

Sean O’Neill supports all groups within pureIntegration, bringing with him over 30 years of experience in a variety of areas such as networking, servers, operating systems, cloud, business process automation, robotic process automation, software, consulting, and many others. Prior to pureIntegration, Sean worked in consulting roles within the commercial, federal, and defense industries.

Sean holds a BS degree in Computer Science from Springhill College.

Gene Vo

Controller, Operations

Gene Vo leads the Accounting and Finance department, handling a range of financial matters including treasury, budgeting/forecasting, taxes, government compliance, and financial reporting. Gene has over 22 years of experience within global publicly traded companies managing acquisitions, integrations, crisis management, restructuring, system implementations, SEC reporting, and investor and board relationship management. Prior to joining pureIntegration, Gene worked across multiple industries including publishing, entertainment, hospitality, real estate, SaaS, and government contracting.Gene is a graduate of the University of Maryland with a BS in Accounting and is an active CPA.

Michael LaPierre

Director, Communications

Michael LaPierre is focused on Video Operations, Solutions, and Architecture efforts within MSO’s and other video providers.

With over 20 years of operations and engineering leadership in MSO’s Michael has a demonstrated record of providing innovative solutions that allow businesses to meet and exceed their goals. Prior to pureIntegration, Michael worked for Time Warner Cable & Charter Cable where he held roles in division, regional, and corporate engineering leadership. Additionally, Michael worked for Corning Optical and Broadcom in sr. engineering and architecture roles.

Michael holds a bachelor’s degree in Organizational Management from Roberts Wesleyan College and a master’s degree in Organizational Development and Leadership from Saint Joseph’s University.

Wendy Liu

Director, Enterprise Accounts

Wendy Liu leads the Customer Experience Practice and oversees the consulting engagements where pI’s expert technology integrations are paired with customer experience integration to drive outcomes that clients and their customer love to talk about.

Her passion and expertise in solving business problems through the customer lens comes from her 20 years of experience leveraging customer insights, experience and journeys design, process and change management.

Prior to joining pureIntegration, Wendy held executive leadership roles across multiple business units at a Fortune50 telecommunications company with responsibilities for engineering deployments, customer care strategy and operations, customer experience and digital transformation, and program management.

Andy Zipfel

Senior Executive, Business Development

Andy Zipfel is the Senior Business Development Executive at pureIntegration, supporting the growth of client partnerships across all industries.

Andy is a successful business development and marketing executive with 30 years of experience in media, sports, entertainment, with more than 20 of those years in digital media. Throughout his career, he has contributed to the growth of some of the most recognized media brands in the world, including ESPN, AOL, MTV and USA TODAY.

His focus is on establishing client partnerships, providing ‘solutions accelerators’ for our clients, delivering valuable, outcome-based, measurable results for our clients’ positive growth.

Andy holds a Bachelor of Arts degree in English and Communications from Cabrini University, and he served for 5 years as an Adjunct Professor in Georgetown University’s Sports Industry Management MBA program.

Jamal Baadani

Director, Talent Acquisition

Jamal S. Baadani, MHRM is the Director of Talent Acquisition who brings over 20+ years in Human Resources and Recruitment expertise. He is a highly accomplished and award-winning talent acquisition and recruiting executive (U.S. Marine Senior NCO Leader) with proven international record of success overseeing programs and departments in the information technology, intelligence, and logistics industries in both commercial and government sectors. Jamal excels at building and leading top-performing teams, establishing domestic and foreign recruiting initiatives, and identifying strategies for reducing costs while maximizing ROI. He is experienced at high-volume and executive recruiting, with a background that includes managing multi-million-dollar budgets, coordinating expatriate and veteran hiring initiatives, managing diversity programs, and promoting positive cultures.

Jamal earned a Master’s in Human Resource Management from Concordia University – Saint Paul. He had a distinguished military career serving in the United States Marine Corps, retiring as a First Sergeant after 22 years of service with personal awards that include the Defense Meritorious Service Medal, and the Combat Action Ribbon.

Mohamed Farid

Sr. Manager, Machine Learning & AIOPS

Mohamed Farid is a solutions architect and member of the Machine Learning practice. Currently, Mohamed is focused on operational intelligence and utilizing Artificial Intelligence and Machine Learning–related techniques for building the next-generation AIOps platform.He worked to help fortune 50 companies facilitate the successful delivery of enterprise management solutions in the area of operational intelligence, application performance management, digital experience monitoring, application discovery, and distributed tracing. Mohamed has broad experience in solving business challenges by applying best practice architectural design patterns and enabling frameworks such as The Open Group Architecture Framework (TOGAF), Information Technology Service Management (ITSM), and development and operations (DevOps). Mohamed has a B.E.E. in Electrical Engineering, majoring in control engineering and computer system architecture.